The Packaging and Packaging Waste Regulation (PPWR) has officially gone live, but the industry is facing a period of uncertainty. While the overarching rules are in place, specific guidance on labelling requirements has not yet been provided.
According to FoodNavigator Europe, these overdue details are leaving businesses in a difficult position as they attempt to align their packaging with the new legal standards. The lack of clarity on how to implement these labels is creating a bottleneck for manufacturers across the sector.
