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World Food News
August 23, 2026 · Daily Digest

Fricy flavours on the rise

Fricy flavours on the rise

A new food trend combining fruit and spice is gaining global momentum.

Following the popularity of sweet and spicy combinations, a new trend known as 'fricy' is emerging. This flavour profile blends fruity and spicy elements to create a unique taste experience.

According to data from Google reported by Food & Beverage Asia, global search interest for the term 'fruity and spicy' doubled between February and the current period. This surge suggests a growing consumer appetite for these bold pairings.

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