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World Food News
August 23, 2026 · Industry Watch

Sanfilippo Eyes Protein Bar Growth

Sanfilippo Eyes Protein Bar Growth

John B. Sanfilippo & Son is investing in new capacity to boost revenue through the protein bar market.

John B. Sanfilippo & Son is looking to capitalise on the demand for protein bars following a period of record sales. The company is now targeting an additional 300 million dollars in revenue growth.

According to Just Food, this financial target will be supported by a strategic investment in new production capacity to meet the rising appetite for protein-based snacks.

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